Tomato Sauce Marketing

Why tomato sauce marketing? I get asked this question all the time. Here is a list of reasons nd justifications - enjoy…

• tomato sauce is the ‘English’ use for ketchup - something I enjoy with most meals
• this blog is about marketing, and about marketing sauce, formula, and ideas
• I am also very interested in the concept of open source software - and in particular how this relates to marketing, there is even a school of thought talking about open source marketing (which I will delve into in this blog). Open source software uses the paradigm ‘free as in beer’, I use the  smart ass phrase ‘free as in tomato sauce’
• how do you spell tomato?  tamato , tamoto
• finally this blog alludes to something else of interest, when tow or more organizations ’share’ marketing databases in such a way that the visitor or consumer feels comfortable and informed (visualize two blobs of tomato sauce merging…)

Enjoy.